The Big Picture

The Challenge

As a leading global retailer, this client company had identified the need for a strategy and process to deploy an online store, already tremendously successful in one market, in additional international markets. The initiative involved developing a platform that would facilitate localization of the store to a second market and a rollout process that could be replicated from one market to another, while minimizing the modifications required for each iteration.

Our Approach

Slalom added value through the product management team by developing and executing requirements discovery for the final product, turning requirements into discrete tasks, and managing them through project implementation. Slalom created a platform model that is repeatable and uses the product for managing new growth and developing new markets.

The Results

While the client company is still currently in the process of rolling out the first iteration, it has determined that the platform Slalom created has decreased the go-to-market time for new markets by 20% to 30%, and has allowed for quick adoption to new markets. Recognizing our expertise in localizing this product/platform, the client has already partnered with Slalom to help localize it for additional markets in Asia and the Americas.