Vibrant Emotional Health offers suicide and mental health services through the 988 Suicide & Crisis Lifeline and other resources. We partnered with the organization to develop a data platform and strategy, Salesforce collaboration hub, and microsite to highlight the impact of Vibrant’s lifesaving work.
Impact
Today, Vibrant can make data-driven decisions that help the organization scale to offer its critical support services to all help-seekers and communicate its impact to the public.
Industry
Public & social impact
Key Services
Key Technologies/Platforms
- Salesforce
- Fivetran
- Snowflake
- dbt Labs
- Tableau
- Collibra
- Amazon Web Services (AWS)
The Vision
It takes passion and heart to do the work that Vibrant Emotional Health (Vibrant) does, helping people across the US access crisis counseling through the 988 Suicide & Crisis Lifeline (988 Lifeline) and other resources. It also takes technological prowess and an innovative approach—and Vibrant embodies all of the above. When the organization experienced substantial growth following a systems change and rebranding to incorporate 988 Lifeline capabilities, Vibrant needed to modernize its infrastructure and streamline operations, as well as get the word out to more people—from help-seekers to educators—about its mental health services.
That’s where Slalom came in as a true partner.
Slalom helped modernize Vibrant’s infrastructure with a new data ecosystem and reporting platform, as well as streamlined access and collaboration for the crisis center administrators through the Vibrant Exchange digital tool. We also teamed up to enable Vibrant to tell its data-driven impact stories to the public.
Vibrant now has a robust CRM system, operationalized modern data management processes, and the ability to provide deeper insights through engaging data visualization to states, centers, and the federal government. In addition, Vibrant is establishing critical data standards and governance processes to enable safe sharing of consistent data across the network.
Vibrant and Slalom know everyone deserves mental health care and support when and how they need it—delivered with dignity, without stigma, and in a way that works for them.
That’s why Slalom is honored to be part of the team that’s supporting Vibrant’s mission and vision.
The Solution
Merging data governance with a new data platform and way of working helps Vibrant Emotional Health modernize its systems—and a data-driven microsite showcases the impact.
Dreaming up new solutions, together
To meet the challenge, Slalom and Vibrant worked together to develop a scalable data ecosystem, facilitate center engagement, and highlight broader impact through storytelling—all with an eye toward supporting those who need it most.
Working together: A dream partnership
Throughout the exponential growth phase of the 988 Lifeline, the Slalom team helped Vibrant engage with the dream of what was possible. There have been more than 100 Slalom team members engaged on the work, and Grant notes that “each one of them has been committed to the mission that Vibrant is committed to.”
Grant believes Slalom is supporting Vibrant—and its mental health mission. “This partnership has lasted because the Slalom team members come in eager to learn and are driven by the same mission that we are—I wouldn’t get that from any other partner.”
“There’s a lot of consulting partners out there,” adds Grant. “I know, because I worked in consulting for 15 years. But to find one who has partnership and passion together? That’s unique.”
The feeling is mutual.
Customer Impact
Vibrant administrators can now collaborate confidently and streamline support center operations, scaling to help more people in the US and increasing the impact—especially to those in underserved communities who need the most help.
Showcasing Vibrant’s impact to everyone from teachers to policy influencers with an interactive, data-driven storytelling microsite is critical to helping the nonprofit educate everyone in the US on the state of the suicide and mental health crisis. Slalom is proud to do the critical work that enables Vibrant to help more people through the 988 Lifeline.
What made this possible?
Streamlined operations
Today, Vibrant administrators reap the benefits of better collaboration and streamlined interactions with crisis centers. Data and reporting are also now available in a self-service capacity, and everyone has a holistic view with visibility into support processes like onboarding and operational center dashboards.
Looking at data now, administrators can see spike times and events that may cause an influx of greater traffic over time, and when volumes may be lower or higher. This also helps with staffing and planning for the crisis centers. The centers also send data back to the state, Vibrant, and SAMHSA, helping the center administrators understand what they could be doing better and where they can change processes to continue to improve. All this work empowers crisis centers to give help-seekers a smoother experience.
A focus on serving underserved communities
For Vibrant, this development allows the organization to invest in additional services for its network, aiming to support individuals and help-seekers from underserved communities who may call with greater frequency and require more care.
For an aging, rural population, this means Vibrant can understand who is calling in and what their unique challenges are, and even launch new services to reach these communities specifically or understand how to reach them to promote availability of the services.
A solution that scales
Thanks to the ability to scale its operations with ease, Vibrant can now serve more help-seekers.
The Vibrant data team has grown exponentially since the 2022 launch. “The only reason we’ve been able to grow at that pace in the last year is because we’ve got a partner like Slalom who can hear the mission from us and carry that load while we find other people to join the team,” Grant says.
By increasing awareness of the 988 Lifeline with the external impact website, more help-seekers will feel empowered and encouraged to seek help.
At the end of the day, it’s clear that both Slalom and Vibrant are aligned to the same mission: to help more people.
And we’re doing it with technology, our minds—and our hearts.
Our Slalom team
More than 100 team members engaged on the work—each committed to the mental health mission.
