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Slalom AI Research Report

The ambition to execution gap is widening


AI has moved beyond the proof of concept—it’s now the proof of imagination. The next phase isn’t about smarter models; it’s about smarter organizations that can evolve as fast as the technology does.

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Ali Minnick
Senior Managing Director,
Solutions and Innovation, Slalom

Across every dimension of artificial intelligence (AI) transformation, there’s a gap between what leaders say and what organizations actually do. From Fortune 100 innovators and global health systems to universities, utilities, and consumer brands, executives are confident, budgets are rising, and strategies are being refreshed at speed. 

And yet, day-to-day reality is uneven adoption, shallow integration, and fragmented security and governance foundations.  

To understand how AI transformation is unfolding worldwide, we surveyed 2,000 business and technology leaders and practitioners in five geographies across every major industry. Over half (56%) are financial decision makers responsible for shaping AI investments.  

A heatmap-style grid showing each industry’s maturity state—enhanced, enabled, or evolving—across six AI domains. Most industries appear in the enabled tier, with evolving maturity concentrated primarily in the technology sector.​ This heatmap-style grid shows how each industry’s AI maturity is distributed across six domains, from enhanced to evolving. All industries have moved beyond the experimentation phase, but most remain in the early and middle stages, highlighting opportunities to advance into more mature, evolving capabilities.​

The findings reveal six interconnected domains—strategy, data, security, process, people, and value—and how progress in one area depends on maturity in the others. Together, they explain why AI progress feels both inevitable and stalled, and why the next phase of transformation will depend on translating overconfidence into capability. 




Closing the gap: From dissonance to disruption

Leaders are bullish about AI—spending more, moving faster—but outcomes aren’t keeping pace. Real progress takes more than pilots and proof of productivity. It requires turning ambition into action that can scale. 

The data points to four key shifts that separate those still experimenting with AI from those delivering results:

  1. Turn confidence into capability. Confidence in AI is growing, but many teams lack the skills and systems to make it real. Reskilling at scale is the only way to close the talent divide.

  2. Modernize without compromise. Legacy systems are holding back adoption. Until companies modernize, the most ambitious AI strategies will remain stuck in pilot mode.

  3. Redesign, don’t retrofit. Tacking AI onto outdated processes delivers diminishing returns. Real transformation comes from rethinking how work gets done from the ground up. 

  4. Go beyond efficiency to excel. Efficiency keeps you afloat; differentiation buys time. Competitive advantage comes from using it to drive reinvention, not just optimization.

“AI has become a test of leadership as much as technology,” says Minnick. “Disruption now depends on execution—on leaders willing to bridge the distance between vision and reality, building systems as adaptive as their ambitions.” 

Closing that gap is how progress happens: when vision aligns with structure, ambition drives action, and innovation leads to impact.



Methodology

The data in this report was gathered from an online survey of 2,000 business and technology leaders and practitioners conducted in August 2025. Respondents were based across five geographies—the United States, Canada, the United Kingdom, Germany, and Ireland—and represented organizations in financial services, healthcare, life sciences, manufacturing and mobility, media and communications, public and social impact, retail and consumer goods, and technology and professional services. Participating companies reported annual revenues ranging from $500 million to more than $10 billion, with nearly half (49%) between $1 billion and $5 billion.


Contributors
A woman wearing a green blazer and white blouse is seated in a modern indoor setting with large glass windows. The background features greenery and urban architecture, creating a bright and professional atmosphere. Her outfit includes a gold necklace and denim jeans, complementing the polished yet casual style.
Ali Minnick
Senior Managing Director,
Solutions and Innovation, Slalom
A woman with brown hair is seen wearing a pink plaid scarf and a denim jacket. The setting appears to be outdoors with a blurred background of trees and light. The scarf features a checkered pattern in soft pink and neutral tones, complementing the casual style.
Amalia Goodwin
Managing Director,
Adaptive Organization, Slalom
A middle-aged man wearing a light gray blazer and a navy blue shirt stands in a modern office environment. The background features large glass windows with a view of greenery and outdoor elements. The setting conveys a professional and contemporary atmosphere.
Joe Berg
Senior Managing Director,
Data and AI Capability, Slalom
A woman wearing a textured blue sweater is pictured outdoors against a blurred green natural background. The setting appears serene and natural, with soft lighting enhancing the scene. The focus is on the upper body and clothing details.
Pam Harris
Senior Manager,
AI and Insights, Slalom
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Tamarah Usher
Senior Director,
AI Strategy and Innovation, Slalom



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